Finding your ultimate goals and adjusting your financial decisions accordingly is one of the ways Alex has been able to succeed as a professional photographer and still maintain a healthy personal life away from the camera. Here Alex will explain the importance of reinvesting in yourself and running your life’s budget like a business.
02. Building a Solid Portfolio
Your portfolio speaks volumes as a photographer. Having a developed and maintained portfolio is critical when it comes to shooting for specific clients. Alex gives examples on how he currated his own portfolio to shoot for his dream clients.
03. Ad Agency vs Client
Alex explains the difference between the two and which of the two you want to be reaching out.
04. Finding Brands That Fit You
Nowadays, more than ever it’s crucial to be authentic. Alex shares how we went from doing a lot of one-off projects to only working with a few select brands that are a natural fit.
05. Talking To The Right People
Getting your foot in the door can seem like an impossible step for some, but maybe you’re just approaching things in the wrong way. Alex tells his best methods for creating positive and lasting relationships with brands.
06. Creating Value for a Brand
Our world has an abundance of talented creatives meaning brands have an abundance of people they can work with. Today it’s all about creating as much value as possible for the brand you work with to land jobs. Alex will tell his best practices for creating such value.
07. Saying No
We all have bills to pay and saying no to a project can seem impossible. Alex shares stories where saying no ended up being beneficial in the long term.
08. Getting What You’re Worth
The negotiation phase can seem overwhelming at first but it doesn’t have to be that way. Here Alex shares how he became comfortable with this annoying but necessary phase of a project. He also shares his most effective techniques to get access to healthy budgets.
09. Paid To Travel The World ?
A dream come true...
10. Decks & Moodboards
These are often overlooked but they are Alex's most effective vehicle to sell ideas to clients. Here he shows examples from previous presentations and goes over his best practices to build beautiful decks that sell.